Brand-Side Digital Marketing
Ongoing content and creator marketing work for Astropad's products, targeting students, artists, and OpenClaw early adopters.
Scripts & hooks
Write short-form scripts and hooks, organized around campaigns like back-to-school, plus weekly content to build brand visibility and shape brand image.
Long-form video
Produce YouTube videos for the Astropad Workbench channel, covering initial SEO research, scripting, filming, editing, thumbnail design, and posting.
Creator partnerships
Source and reach out to creators for Astropad campaigns, screening for content fit, brand fit, recent collaboration performance, and engagement rate. From there I negotiate rates, manage script approvals, and see the video through to final implementation.
Campaign strategy
Wrote the full brief for Astropad's 2026 Back to School sale. Researched the best launch window, built the discount bundles, wrote the email concepts and in-house organic content, and worked with creators to promote the sale through UGC.